Gaps in Sales and Marketing Are Costing Banks and Lenders Millions

Posted by Total Expert Team On September 17, 2018

Rising rates, decreasing origination volumes and no end in sight.

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Empower Loan Officers to Drive Your Digital-First Organization

Posted by Trey Rigdon On September 12, 2018

The only way to become a truly digital organization is to empower your loan officers to be at the forefront of transformation.

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The Customer Journey: Then and Now

Posted by Total Expert Team On August 29, 2018

In the past, when our grandparents wanted to buy their first home, they went down to the local bank and sat down face to face with a loan officer.

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Marketing Automation Empowers Loan Officers to Build Customers for Life

Posted by Total Expert Team On August 08, 2018

You can just focus on the transaction and have a customer for a day or you can offer so much value – via personalized touchpoints, ongoing...

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Digital Transformation is Redefining Marketing in Financial Services

Posted by Total Expert Team On August 02, 2018

Marketing technology is taking center stage in the mortgage industry's race to catch up to consumers' expectations for doing business. Lenders...

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Marketing for Loan Officers: The Case for Cultivating Customers for Life

Posted by Total Expert Team On July 23, 2018

Despite another slip in mortgage interest rates at the start of July, homeowners and homebuyers alike are staying put.

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Getting the Most Out of Your Technology Stack – Fast

Posted by Total Expert Team On July 16, 2018

Lenders, banks and financial services organizations seem to be in a perpetual state of either implementing or trying to get the most out of their ...

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Growing Revenue While Navigating Regulations

Posted by Total Expert Team On June 19, 2018

Lenders must navigate a complex regulatory environment – and ensuring you stay compliant can be challenging.

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Reasons to Kick Your Traditional Mortgage Marketing Strategies to the Curb Before 2019

Posted by Total Expert Team On June 12, 2018

It’s no secret that the mortgage lending industry lags behind others in the adoption of new technologies.

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Big Data: Friend or Foe?

Posted by Total Expert Team On May 30, 2018

It seems like all we’ve heard about for the last couple of years is data.

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