Why High-Growth Lenders Need CRM Automation
Customer relationship management technology has continued to evolve over time as the demand for more personalized and intuitive solutions has...
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A Guide to Lead-Generating Real Estate Photography
As consumers scroll through Zillow or Realtor.com, researching houses, they notice something. They click on into a specific house, get onto the...
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Questions Lenders Should Ask Before Entering Into A Partnership
Lenders are often approached by Realtors looking to partner simply to increase their advertising budgets with little to no planning and strategy...
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Create A Strong Foundation For Your Co-Marketing Strategy
As regulators have all but removed marketing service agreements as a viable strategy, some lenders have withdrawn from that channel of business...
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Your Listings Need Single Property Websites
In today’s congested world of big portals, multiple listing services, thousands of websites and search engines, it’s easy for one property to get...
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Real Estate Pay Per Click and SEO Get Trickier
The world of real estate pay per click (PPC) advertising and SEO is about to get more tricky. Google started rolling out one of the biggest...
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Don’t Overlook The Value of Real Estate Print Marketing
Although real estate professionals are constantly presented with advice on how to effectively use the internet, social media, blogging, digital...
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Email Marketing is Beefing Up, Not Slimming Down
Many of us in the business of moving real estate asked ourselves the following question: Which of our tools for marketing to customers might be...
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Harness the Power of Real Estate Social Proof
Today's reality is that people go online to find out who you are before they even pick up the phone to call you, and when they do, the perception...
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SEO For Real Estate: What You Need to Understand
Some real estate professionals have the initials SEO floating around their minds. They know search engine optimization is vital to real estate...
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