Developing a Future-Proof Integration Strategy in Mortgage Lending

Posted by Total Expert Team On October 15, 2018

In an increasingly commoditized environment, there is only one solution for lenders looking to differentiate their solutions and services from the...

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Solving the Cost-to-Produce Problem in Mortgage Lending

Posted by Kyle Kamrooz On October 08, 2018

As loan production volume shrinks, production costs explode and competition ramps up, loan officers want to know:

How do I get borrowers to commit...

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ABA Bank Marketing 2018 Key Takeaways

Posted by Total Expert Team On October 01, 2018

Last week, some of the country’s leading bank marketers gathered in Baltimore, Maryland for the ABA Bank Marketing Conference to share how...

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Four Questions to Separate Tech Partners from Tech Vendors

Posted by Total Expert Team On September 24, 2018

In a time of increasing margin compression and heightened consumer expectations, outsourcing your tech needs to a software company can accelerate...

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Gaps in Sales and Marketing Are Costing Banks and Lenders Millions

Posted by Total Expert Team On September 17, 2018

Rising rates, decreasing origination volumes and no end in sight.

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Empower Loan Officers to Drive Your Digital-First Organization

Posted by Trey Rigdon On September 12, 2018

The only way to become a truly digital organization is to empower your loan officers to be at the forefront of transformation.

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5 Reasons Banks and Mortgage Lenders Use Our Marketing Operating System

Posted by Total Expert Team On September 06, 2018

The pace of innovation in the financial services industry continues to accelerate.

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The Customer Journey: Then and Now

Posted by Total Expert Team On August 29, 2018

In the past, when our grandparents wanted to buy their first home, they went down to the local bank and sat down face to face with a loan officer.

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Three Bankable Strategies to Become a High-Performance Originator

Posted by Todd Duncan On August 21, 2018

Most originators want one of three things. They want to make more money. They want to work fewer hours. And they want to have less stress.  Are...

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Marketing Automation Empowers Loan Officers to Build Customers for Life

Posted by Total Expert Team On August 08, 2018

You can just focus on the transaction and have a customer for a day or you can offer so much value – via personalized touchpoints, ongoing...

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